End-to-End Color Control for Brands

Achieve accurate, consistent brand color from design to shelf with a fully cloud-based platform that connects specifications, real-time production data, and supply chain collaboration.
  • Digital Color Standards & Job Templates
  • Real-Time Press Feedback
  • Cloud-Based Dashboards & Analytics
  • Global Supply Chain Workflows
Trusted by Industry Leaders

Why ChromaQA for Brands?

Image of a woman in a grocery store surrounded by text overlays representing different brand colors and color measurement values of packaged goods.
Reliable Brand Color, Delivered with Simplicity
Color consistency is critical to maintaining brand integrity in today’s complex production landscape. ChromaQA for Brands offers a scalable, easy-to-use solution that simplifies color control while ensuring accuracy and repeatability. By connecting data, standardizing workflows, and providing clear visibility into color performance, it enables brands to achieve consistent results with confidence and operational efficiency.
Cloud-based Brand Color Specification & QC Platform
ChromaQA is a fully cloud-based, multi-tenant platform for brand communication and color quality control, built on open standards and CXF/PQX compliant from the start. It enables brand owners to centrally define, manage, and store spectral color targets, and seamlessly distribute them—along with substrate-specific tolerances—across their global supply chain.
Immediate Feedback from the Production Line
With ChromaQA and Chroma Analytics, brands gain instant visibility into color performance across their entire print network. From local facilities to production sites around the world, measurement data is captured and reflected in your dashboard within minutes—giving you continuous oversight, faster decision-making, and complete confidence in your color.

Integrated Workflows in the Cloud

For the Brand

End-to-End Color control → consistent results on the shelf at lower cost
A prepress team is working on a project
For the Design Team

Centralized cloud-based job and color management → communicate targets clearly.
For the Print Provider

Powerful and time-saving color tools → prove compliance, increase profitability.
For the QC Department

Scorecards, real-time web dashboards & trends → color consistency and continuous process improvement.

What ChromaQA Delivers

Easy Job Templates Setup & Management

Easily configure, manage and share job templates defining colors, tolerances and measurement conditions without ambiguity; fully compatible with PantoneLIVE, Esko Automation Engine and gmg Open Color for unified workflows

Digital Communication of Standards and Tolerances

Centralized color standards management removes duplicates and guesswork, while easy sharing ensures everyone targets the correct standards; connects to PantoneLIVE and supports CxF

Open-Standards & Connectivity Built-In

With native support for CxF and PQX protocols, as well as connectivity with leading industry platforms across the entire workflow

Device Fleet Management - Calibrations & Certifications

Measured color data is only as reliable as the devices capturing it. ChromaQA’s Device Fleet Management ensures all devices are calibrated, maintained, and certified for accurate, consistent performance.

Interactive Dashboards & Cloud-Based Reporting

With a powerful customizable scorecard system, customizable reports, and web-based reporting and analytics, it’s easy to identify trends by color, material, brand, SKU, or category, and to initiate continuous process improvements

"The Future of Color Quality Software”

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“We selected Techkon’s ChromaQA to help us ensure our private label packaging meets our brand color standards. ChromaQA is deployed worldwide, enabling our vendors and print providers to participate. We’ve reduced physical sample approvals and significantly improved cycle times, across thousands of SKUs.”

Layne Boldon

Internal Brands Manager | Communications

Menards is an American home improvement retail company with $13B+ in revenue, 351 stores, and 45,000+ employees.

See ChromaQA in Action

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ChromaQA Introduction

How Much Could You Save?

Turn-Around Time from Design to Production 60%
Waste & Sustainability Impact 65%
Physical Samples & On-Site Audits 80%
Reprints & Returns 95%
Emails & Meetings 40%

Brand Color Consistency Webinars

Sonja Dearden

Print Production Manager, Lindt & Sprungli

In this webinar, Sonja will discuss the need for print standardization, the G7 process implementation, the benefits of standardizing print production, and also do an in-depth comparison of the old process vs new process.

Steve Rankin

Product Manager, Techkon USA

Matching spot colors and maintaining their color accuracy across long press runs or multiple print locations can be challenging. Learn how Techkon’s newest color quality software, ChromaLT, can be used to address 5 trouble spots and ultimately increase efficiencies across your color production workflow.

Ron Ellis

Ron Ellis Consulting LLC

Learn more about press-side QC to reduce make-readies & increase efficiencies, reporting on brand color requirements and 2021 trends and printing issues.

Ready to Eliminate Color Guesswork?

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